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Archive for September, 2008

Where are the Men?

As a senior in public relations I’m currently enrolled in mostly public relations classes. As the year progresses I look around to see my classes are filled with girls.
Recently PRSA (Public Relations Society of America) has made mention that men in public relations are an endangered species.
Research predicts that with the current enrollment of men in PRSSA [...]

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Promoting from within and in-house social media training you proactively adjust to the market and minimize risk of damaging your brand.

Successful social media practice required a dedication, and constant monitoring of conversation about each companies particular brand as well as the market for whatever service they provide.

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During a weeklong crisis American Airlines took direct consumer communication to a new level this week.
The airline literally passed out press releases to passengers at the airport.
After canceling 3,079 flights not only did PR have a lot of brand control to do, but its first concern was aiding the frustrated customers immediately.
“We [...]

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Republicans feel head over heels for Palin at the Republican National Convention as she proceeded to bash the media and Obama.
John McCain recently hired Tucker Eskew to help prepare Palin’s address. Eskew currently works for President Bush as the Deputy Assistant for Communication. He is responsible for strategic communication with global audiences. He works for ViaNova [...]

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